Rick Barker on the Blueprint to Building an Audience and Marketing the Right Way

Born To Influence: The Marketing Show (Episodes 120 & 121)  To listen to Rick’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Rick’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Rick about: How he went from DJ-ing to a leading online marketing expert What it was like to coach Taylor Swift early on How marketing in the music business works, inlc. how to build an audience Using psychology in marketing for artists How to become the most trusted advisor in your

Adil Amarsi’s Secret Lab Recipes – All About Copywriting for Sales Conversion

Born To Influence: The Marketing Show (Episodes 116 & 117)  To listen to Adil’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Adil’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Adil about: How QVC helped him with his career as a copywriter How to get conversions over 90% of the time! The difference between sales copy online and in direct mail His copywriting formula What blind sales copy is What “showing your hand” means in

Tina Forsyth on Automation and Online Business Managers for More Profits

Born To Influence: The Marketing Show (Episodes 114 & 115)  To listen to Tina’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Tina’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Tina about: What an online business manager does What is a “yes list” and why you should focus on it What you should NOT delegate When do you need too hire an

Craig Eubanks on All Things Psychology, Copywriting and Email Marketing

Born To Influence: The Marketing Show (Episodes 110 & 111)  To listen to Craig’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Craig’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Craig about: The two most powerful elements you need to have in your copywriting why movies are so good at hooking you emotionally What Star Wars can teach you about effective marketing How karate can help you with your marketing The secrets to writing killer subject lines that get your emails

Brian Carter on Retargeting and Other Digital Marketing Secrets

Born To Influence: The Marketing Show (Episodes 108 & 109)  To listen to Brian’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Brian’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Brian about: How to find the right keywords Humor in digital marketing How to “kill two birds with one stone” when it comes to retargeting and email opt-ins How to prevent running out of ideas for your

Neil Patel on Generating Traffic and Building Relationships to Close Big Deals

Born To Influence: The Marketing Show, Episode 104 & 105)  To listen to Neil’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Neil’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Neil about: How he went from selling car parts to making $20,000 / month while in high school Why he started KISSmetrics What do you need to track – what are your non-vanity metrics Metrics to track for e-commerce businesses How he’s able to help other businesses grow at will Three tactics he uses to close BIG deals How he turns the table to get his prospects to pitch *him* How to create an emotional bond with your

Joel Comm On PR and Social Media Marketing

(Born To Influence: The Marketing Show, Episode 102 & 103)  To listen to Joel’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Joel’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Joel about: How he created an iPhone app that went to no. 1 in the world The role of trendsetting when developing tech products How he used press releases to get his iPhone app to #1 How to maximize the results you get from your press releases How to stay ahead of the curve when you’re

Mark Anthony Bates on Positioning and Connecting with Others

(Born To Influence: The Marketing Show, Episode 100 & 101)  To listen to Mark Anthony’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Mark Anthony’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Mark Anthony about: Personal brand vs creating a brand for your company itself How to sell your business if it was built around you as a personal brand What to consider in your exit strategy when you’re building your

Ian Greenleigh Shares His Strategies Connecting with Influencers via the Side Door Of Social Media

(Born To Influence: The Marketing Show, Episode 98 & 99)  To listen to Ian’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Ian’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Ian about: How he got a job as a social media manager because of his FaceBook ads and blogging strategies How to bypass gatekeepers when reaching out to decision makers with your marketing What you should do to complement your ad campaigns for the best chance of success How to get the attention of and engage with real influencers How to map your way on social media to

Peggy McColl Tells Her Bestseller Insider Secrets

(Born To Influence: The Marketing Show, Episode 96 & 97)  To listen to Peggy’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Peggy’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Peggy about: The three things you must have in place to write a bestselling book How long it takes to write a quality piece When you should start marketing your book during the writing process What are sales figures for bestsellers of your book Amazon’s book bestseller category system Barnes & Noble vs Amazon in terms of competition when launching a new book How the New York Times bestseller book list criteria is calculated What it really means when you are a