Jim Palmer On the Power of Newsletters

(Born To Influence: The Marketing Show, Episodes 62 & 63)  To listen to Jim’s interview on the Born To Influence PODCAST, click HERE.  To watch Jim’s interview on VIDEO, click HERE (coming soon). In this interview, we talked with Jim about: Why email marketing can’t be the only piece in your content marketing strategy How paper & ink newsletters helped […]

Jay Baer Talks About Being Useful on Social Media (Being a Youtility)

(Born To Influence: The Marketing Show, Episodes 60 & 61)  To listen to Jay’s interview on the Born To Influence PODCAST, click HERE.  To watch Jay’s interview on VIDEO, click HERE (coming soon). In this interview, we talked with Jay about: Why “top of mind awareness” is not the same as it used to be What is “frame of mind” […]

Behind The Scenes on All The Smart Strategies to Earn Passive Income with Pat Flynn

(Born To Influence: The Marketing Show, Episodes 58 & 59)  To listen to Pat’s interview on the Born To Influence PODCAST, click HERE.  To watch Pat’s interview on VIDEO, click HERE (coming soon). In this interview, we talked with Pat about: His biggest regret about launching the Smart Passive Income podcast How to conquer fear (mental as well as tactical […]

Melissa Lanz on the Strategies to Creating a Successful Membership Site – Fresh 20 Style

(Born To Influence: The Marketing Show, Episodes 48 & 49)  To listen to Melissa’s interview on the Born To Influence PODCAST, click HERE.  To watch Melissa’s interview on VIDEO, click HERE (coming soon). In this interview, we talked with Melissa about: How she used “thinking small” to build a 7 figure business (90k subscribers) in 3 years How she conducted […]

Behind The Scenes of a FaceBook Ads Masterclass with Mario Brown

(Born To Influence: The Marketing Show, Episode 44 & 45)  To listen to Mario’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Mario’s interview on VIDEO, click HERE (coming soon). In this interview, we talked with Mario about: How to properly budget your campaigns on your FB ads The difference between a “simple […]

DJ Waldow (Marketo) on How to Do Marketing Funnel Automation Like a Real Pro

(Born To Influence: The Marketing Show, Episodes 38 & 39)  To listen to DJ’s interview on the Born To Influence PODCAST, click HERE. In this interview, we talked with DJ about: How he got a job using Twitter What is marketing automation How to use content marketing to educate your prospects about your product without being salesy The […]

Dan Sherman Shares His Best Tips for LinkedIn Success

(Born To Influence: The Marketing Show, Episodes 36 & 37)  To listen to Dan’s interview on the Born To Influence PODCAST, click HERE. In this interview, we talked with Dan about: How to use LinkedIn groups to position yourself as an expert How to name your LinkedIn group the right way to optimize your lead gen and networking […]

Jon Benson, Master Copywriter tells all about the VSL

(Born To Influence: The Marketing Show, Episodes 24 & 25)  To listen to Jon’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Jon’s interview on VIDEO, click HERE. In this interview, we talked with Jon about: How to figure out what your customers are actually looking for How to create rapport with strangers […]

Jim Kukral’s Attention is on Authenticity

(Born To Influence: The Marketing Show, Episodes 18 & 19)  To listen to Jim’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Jim’s interview on VIDEO, click HERE. In this interview, we talked with Jim about: What does a “lifestyle business” REALLY mean How to get attention (and reactions) the right way […]