Brett Campbell Shares The FaceBook Marketing Strategies That Allowed Fiit Chicks To Become the Market Leader in Australia

Born To Influence: The Marketing Show (Episodes 168 & 169)  To listen to Brett’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Brett’s interview on VIDEO, click HERE. (coming soon) In this interview, we talk with Brett about: How he built his fan base to over 185,000 people on FaceBook What the Internet marketing gurus don’t tell you about online product launches How he used FaceBook offers to generate 12,000 leads literally overnight The strategy you must employ to generate leads successfully from

Ian Brodie on Persuasion via Email and the Psychology of Conversion

Born To Influence: The Marketing Show (Episodes 164 & 165)  To listen to Ian’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Ian’s interview on VIDEO, click HERE. (coming soon) In this interview, we talk with Ian about: The practical differences between marketing and advertising for small businesses vs large companies How to get your value across even if you’re introverted or shy How to differentiate between strategies that don’t suit you vs being lazy The differences between selling and marketing the intangible vs the tangible How to offer a “test drive” to demonstrate your skills when selling a service without doing free coaching sessions The intangible elements of the sales conversation and how to go beyond talking about the deliverables Follow up marketing and how to build confidence in your

Kim Walsh-Phillips on FaceBook ads, Direct Response and How She Got Dan Kennedy on Board with Social Media

Born To Influence: The Marketing Show (Episodes 156 & 157)  To listen to Kim’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Kim’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Kim about: How to test your new ad campaign with just $50 How to increase your ROI with your leads significantly The truth about 1 cent like ads on FaceBook What works best on FaceBook ads when targeting your

Brian Carter on Retargeting and Other Digital Marketing Secrets

Born To Influence: The Marketing Show (Episodes 108 & 109)  To listen to Brian’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Brian’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Brian about: How to find the right keywords Humor in digital marketing How to “kill two birds with one stone” when it comes to retargeting and email opt-ins How to prevent running out of ideas for your

Drew Canole Shares His Strategies On Creating a Fit Life and Business

Born To Influence: The Marketing Show (Episodes 106 & 107)  To listen to Drew’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Drew’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Drew about: How he built a 7 figure business in less than a year How to get the motivation to bring transformation about in your business and in your life The criteria he used with new clients to facilitate fast growth How he started his current business based on documenting the results of his early clients while working with them How to build a team that will further your

Ian Greenleigh Shares His Strategies Connecting with Influencers via the Side Door Of Social Media

(Born To Influence: The Marketing Show, Episode 98 & 99)  To listen to Ian’s interview on the Born To Influence PODCAST, click HERE.  To watch a little bit of Ian’s interview on VIDEO, click HERE. (coming soon) In this interview, we talked with Ian about: How he got a job as a social media manager because of his FaceBook ads and blogging strategies How to bypass gatekeepers when reaching out to decision makers with your marketing What you should do to complement your ad campaigns for the best chance of success How to get the attention of and engage with real influencers How to map your way on social media to

Shane Johnston Gets Raw and Real with his Marketing and FaceBook Ads

(Born To Influence: The Marketing Show, Episodes 90 & 91)  To listen to Shane’s interview on the Born To Influence PODCAST, click HERE.  To watch Shane’s interview on VIDEO, click HERE (coming soon). In this interview, we talked with Shane about: What kind of funnels to create to make your launch a success How to choose the right mix of media for your pre-launch sequence How brick & mortar businesses can use advertising, contests and fan reviews on FaceBook to get more business Why you should avoid using stock photos in your FaceBook ads How to get the most out of candid photos at your events How he created an ad campaign bringing together Gary Vaynerchuk and Nick Unsworth before they ever met in real life How to create a strong connection with your audience whether or not you’re in Internet Marketing How to properly use FaceBook tab apps to get the best chance for your contests to go viral How to build your email list through contests The story of the orthodontist and the jelly bean contest The number one mistakes experts and consultants make when creating an offer How to creatively use your competition to see the holes in your on marketing strategy How to turn your competitors into allies that help you sell more Case studies on how to generate thousands of leads in just a few weeks How to lower your cost per lead how to create unstoppable momentum with your stakeholders Shane Johnston recommends (affiliate*):  ShortStack  Heyo LeadPages How to Create Unstoppable Momentum Area51fbads.com/topgun Shane’s Bio: “Shane is a Coach, Speaker & Online Product Launch & Facebook Marketing Expert who is the founder of Raw & Real Marketing Group. He has been featured in CIO Magazine & Mashable Social Media on the Small Business Marketing Panel. Shane’s specialty is using Facebook advertising campaigns to build up buzz for a product launch and then to launch it & obtain sales conversions. His most recent launches are for Mike Koenigs & Pam Hendrichson Top Gun Consulting Instant Customer Reinvented, Nick Unsworth’s Life On Fire Business Coaching & Facebook Ads A to Z, and the Life on Fire Gary Vaynerchuk event in San Diego. He has also just begun the pre-launch of his own product, called Area 51 Facebook Ads.” To learn more about Shane, go to: http://rawandrealmarketing.com

Ryan Daniel Moran Takes the Fast Lane Toward Freedom

(Born To Influence: The Marketing Show, Episodes 74 & 75)  To listen to Ryan’s interview on the Born To Influence PODCAST, click HERE.  To watch Ryan’s interview on VIDEO, click HERE (coming soon). In this interview, we talked with Ryan about: How he built his brand I love Yoga entirely on FaceBook in less than a year to a seven figure business Why Ryan says email is a “dinosaur” How to use giveaways to get the ball rolling when introducing your product for sale How to use FaceBook ads to drive traffic to your community page How to be true to yourself in your marketing even if the product you’re selling is unrelated to your core beliefs How he got through a difficult time in his business and the revelation he took away from it His techniques on getting rid of negative self-beliefs The two things you need to

True Maverick Yanik Silver Shares How To Partner with Non Profits and Be Strategic with Your Marketing

(Born To Influence: The Marketing Show, Episodes 70 & 71)  To listen to Yanik’s interview on the Born To Influence PODCAST, click HERE.  To watch Yanik’s interview on VIDEO, click HERE (coming soon). In this interview, we talked with Yanik about: How to determine before committing something whether it’s a diversion or something that will help you towards your goal How to distinguish between “inner brat” and following your calling A case study on a company changing the world When corporate philanthropy is a gimmick and when is it real Partnerships with non-profits and how to make sure you