Born To Influence: The Marketing Show (Episodes 138 & 139)
To listen to Vinnie's interview on the Born To Influence PODCAST, click HERE.
In this interview, we talked with Vinnie about:
- How he became Internet famous
- The key to popularity online
- How he grew his podcast got 350,000 downloads per month
- The pitfalls of self-publishing a book
- How to do an audio book right so that it sells
- Why he delayed the release of his audio book of his bestseller
- How he monetized his podcast
- How talking about Oprah helped him sell his fitness book
- How he made 30K in just a few days as a kid during the holidays
- What he learned from Pat Flynn (host of the Smart Passive Income podcast)
- “Business has no emotion” Click To Tweet
Vinnie Recommends (affiliate*):
- Fitness Confidential (Vinnie Tortorich)
- Smart Passive Income podcast with Pat Flynn
- Think and Grow Rich (Napoleon Hill)
- The Power of Positive Thinking (Norman Vincent Peale)
- Crush It (Gary Vaynerchuk)
- Jab, Jab, Jab, Right Hook (Gary Vaynerchuk)
“My name is Vinnie Tortorich, America’s Angriest Trainer. Why am I so angry? Because your good intentions have been stolen. You have been duped. Yes, despite all your good honest efforts you just keep gaining weight and feeling worse.
Does this sound familiar? ‘No matter how much I exercise and how ‘healthily” I eat, I can’t seem to keep the weight off or my cholesterol’s too high or my arthritis/allergies are giving me trouble or my knees/back hurts or I have sleep apnea….” I hear this over and over again and I KNOW it doesn’t have to be this way. There is a solution, they just don’t want you to know it. That, ladies & gentlemen, is why I’m angry.
I’ve been a personal trainer to people from all walks of life for thirty years. I’ve trained Hollywood celebrities, captains of industry, stay at home moms, working moms, pregnant moms, ultra athletes, Ironman triathletes, injured and post surgical clients and even children with the beginnings of a weight problem.
I love my work and I live to see my clients enjoying the benefits of my training and the feelings of well being that fitness gives them, they are all thriving. But hey, not everyone is lucky enough to have me breathing down their neck, yelling “Step away from the pizza!”. As I look around me and see the American people getting fatter and sicker instead of fitter and healthier, I wonder what messages they are getting about fitness and nutrition and where those messages are coming from.
For decades, the diet industry (and they are not the only bad guys here) has been selling you lies about how to lose weight and get fit. They get you thin fast while simultaneously setting you up for failure just so you can come crawling back to them in a few months. Let’s face it, they can’t make money if you stay thin and fit! Looking at the growing epidemic of obesity and other weight related diseases and the health and financial costs of that epidemic to our country, I am shocked to see that the message comes directly from the government, the special interest groups, the health care system and pharmaceutical industry, the very people who are supposed to help and guide us.
It would seem they are motivated by one thing and one thing only – MONEY. There are several excellent documentaries on the subject and you can watch any of those documentaries on TV or Netflix whenever you choose. I am thankful that those documentaries exist and grateful to the people that made them, but, whilst they bring our attention to the roots of the issue, they don’t solve the problem. And that’s where I come in.
I’m going to tell you, for fun and for free, what you SHOULD be doing, what they (the bad guys) are not telling you. You don’t have to buy any gadgets, powders or pills. You don’t have to sign up for anything or become a member of any group. You won’t be starving or feel deprived. It’s really pretty simple and you can start right now……Here’s a link to my free podcasts on iTunes where you can hear how it’s done and have a good time doing it.
You can download to your phone, computer iPod etc or listen right now by clicking here.
To learn more about Vinnie Tortorich, go to http://vinnietortorich.com.