(Born To Influence: The Marketing Show, Episode 14 and 15)
To listen to Sue’s interview on the Born To Influence PODCAST, click HERE.
In this interview, we talked with Sue about:
- How she got to be booked a YEAR in advance within the first year of business
- The key criteria to choosing what events to attend
- What a good marketing plan looks like
- What to include with your ebook to make it appealing to your customers
SPECIAL BONUS for you, Influencer:
Get Sue’s template, The Simple Business Plan for Solo Professionals at http://bit.ly/suebizplan
Use coupon code: ESTHER to get 50% off
Sue Painter’s Bio:
While I worked for someone else for the first part of my career, I’ve been an entrepreneur since I was a little kid, and eventually that entrepreneurial energy caused me to leave the “work for someone else” world. As an adult, I’m a serial entrepreneur who has birthed two highly successful businesses and partners in successful joint ventures every year. Before I stepped out on my own over 15 years ago, I established, directed and grew programs for several organizations, some of which were award-winning and had an international reach. I know what it is to meet with a potential customer and walk away with a contract for half a million dollars, and I know what it feels like to walk away empty-handed, too. My training and experience is deep and broad. Frankly, I don’t think you will find another business mentor who has the background in running organizations, building businesses, or working on her own personal and business growth as much as I have. I knows exactly what it takes for self-employed business owners to grow a business that matches their dreams.
My claim to fame in my first business (a medical massage clinic that I sold at the end of 2010) was that I was personally booked an entire year in advance after my first two years in business. My success in building the business and enlarging it into the clinic it is today was shared in many articles published in Massage Magazine, where I wrote most of the business building articles for several years. Those articles have ended up being republished in several books and journals from the U.S. to Africa. My deep intuitive skills in my work were recognized in 2009 when I was named one of Knoxville’s 10 Top Women of Wellness by Natural Alternatives Magazine.
I’ve always been a mentor to others. I love to encourage and teach. In fact, after my massage clinic became so successful, so many entrepreneurs asked me to help them grow their businesses that I founded The Confident Marketer in 2005. Since then, I’ve worked with hundreds of business owners (and a few budding business owners, too). I coach, mentor, teach, encourage, support and challenge each one to gain the planning, business basics, and mindset that keeps them focused and profitable as small business owners.
To do well in business takes personal growth. I’ve been pursuing my own personal development for many years, being mentored by spiritual masters through workshops, training, study groups, and one-on-one work. My teachers include Ram Dass, Susan Thesenga, Krishna Das, Jacqueline Small, Christina Page, and Carolyn Myss as well as many lesser-known but profoundly wise teachers.
To learn more about Sue, go to: http://confidentmarketer.com